Hi there. I’m Cat Archer Underwood, The Brandologist.
I’m a creative brand consultant, helping business owners get clear on who they are & what makes them different, then expressing it visually with their brand. Because you the person can’t be everywhere at the same time, but your brand can.
here’s what I believe
The only thing between you & your most-wanted clients is your brand. Imagine if it were able to whisper to them across a crowded market place?
By surfacing what’s human & real about you, you create an extraordinary bridge that connects you to your dream clients: they feel it’s trustworthy & inviting – they can’t wait to walk across it & do business with you.
HOW LONG DO YOUR IDEAL CLIENTS TAKE TO FEEL A GUT REACTION ABOUT YOU?
Just 2 seconds. They see, feel and sense what makes you brilliant within the blink of an eye, regardless of where they find you.
When you create a brand that authentically articulates your values, highlights your strengths & reveals your unique selling points, your ideal clients ‘get’ it; they pick up on the deeper story & want to know more, without being so sensitive to price.