Student portfolio - expand your brand

Here’s a snapshot of some of my student’s work, from my Expand Your Brand programme. In this programme, a small group of businesses owners make their first digital product idea a reality. This could be a course, a group programme, an online masterclass or workshop or even a Membership.

They learn how to choose their product based on market research, package up into a compelling online offer, then create their marketing launch campaign to sell it.

Their work covers offer creation, pricing and naming, offer logos, sales page copy and design, email sequences and social media posts with graphics. I support them throughout using a blend of course videos, 1:1 and group coaching, copywriting and editing and design consultancy.

Student portfolio - branding courses

Before I launched the Expand Your Brand programme, I ran various branding courses and a Membership that helped creative and wellness business owners to craft their own brand identity. They received a mix of course videos, templates, group coaching and 1:1 consulting with me.

In most cases below, they coupled the course with some 1:1 brand consulting with me and would also work with on of my preferred designers.

brand consultancy portfolio

Here’s a small selection of brand identities created via The Brandologist’s Creative Consultancy packages (note this is no longer available).

For each brand I create the brand strategy & creative direction, then put together the best creative team that fits the brief & act as project manager as well. This always means bringing in a graphic designer, then often I’ll bring in a web designer & photographer too, plus any other specialists that are needed. Every project is totally unique.

“From the moment I put my company in the hands of The Brandologist, I knew that they were safe hands! Through the whole process, Cat was guiding me and calming me - I was a nervous WRECK about the branding, as I am not “visual” - but through everything, she was ALWAYS right (don’t tell her I said that) about keeping the core strengths of my brand AND my personality coming through to a very professional FULL BRAND that I am incredibly proud of. Cat gave me confidence in sharing my brand VISUALLY and I have NEVER had that before. ”

— TRUDY SIMMONS, THE DAISY CHAIN GROUP

“I held off shouting about my new business on social media, on flyers or to potential collaborators because I wasn’t proud of the way it came across. Since launching my new brand identity, I enjoy getting the message out there. I’m attracting perfect-fit guests rather than searching for them. My direct bookings have increased and commission payments have reduced. I’m also being approached by collaborators and for PR opportunities. Aside from improving my online presence visually, aesthetically, investing in branding was also a really smart commercial move.”

— LISA BARBER, OLD FARM COTTAGE

“Deciding to invest in Cat- The Brandologist was the wisest decision I have made, enabling me to take my business to the next level. I had so many different strands to incorporate, I was feeling overwhelmed. She helped me bring clarity & focus, co-ordinating everything that needed to be done. I did not appreciate all the aspects of creating an authentic brand. From booking a photographer, website designer, logo designer & so much more! Thank you Cat for being by my side every step of the process. Empowering me to come out of the spiritual closet & share my healing message with the world.”

— LOUISE HAYNES HILL, ROSES & ROOTS

“If you want a deeply personal branding that encapsulates the essence of both you and your business then you need Cat, I really can not recommend her highly enough...Cat’s talent and dedication are amazing and her knowledge and expertise second to none.”

— SUE BOLTON, THE HEART HEALER

photoshoots and video portfolio

Here’s a snapshot of some of my creative direction projects, working with local photographers and videographers. Video work includes story arc and content structure. Photoshoots include shot lists, prop lists and assistance to the photographer on the day as well as post shoot edit consulting.

The styles of the photography can differ significantly depending on the client’s brand.